COURSE OUTLINE
The Concept of Event Management
*Definition of Event Management
*Brief History of how Event Management
became a profession
*The Role of the Event Manager and Event
Coordinator
The Event Planning Process
*Basic principles necessary to master Event
Management
*The knots and bolts involved in event planning
(Needs assessment and feasibility study)
*The key elements necessary to ensure that
your event is successful (Murphy’s Law)
*How to conduct an effective venue
inspection
*The use of SWOT analysis and Time Lines
to formulate an effective event plan.
* Categories of skills in event management discipline.
Basic Decorations skills
* Practical approach
*Color choice
*Assessment plan and negotiations
Event Team Dynamic
*Team skills, understanding the different tasks,
activities and functions of your team when planning an
event.
*Establishing the reporting process and chain
of command in decision making
*All elements involved in coordinating the event from start to completion
*The importance of adopting the right attitude,
one of problem solving and coming up with solutions, the ability to think on you feet.
*How to develop an Event Check list.
Contingency Planning
*The importance of health and safety
assessments
*Incorporation of Legal, Ethical and Risk
*Management factors when planning events
*The importance of evaluation and feedback
*Monitoring and managing performance quality
Event Management is a people oriented
field. As a direct result of this fact the
following areas willbe addressed.
*The relevant skills and characteristics
required for the field of Event Management
*The importance of effective communication
among stakeholders
*Leadership type skills necessary to motivate
and empower teams to function at their maximum
Expected Outcome
Participants in attendance will be able to:
• Develop an effective Event Plan to create and design
memorable events
• Utilize specific techniques and tools of the event
planning process to manage awnd monitor the success of
the event.
• Ensure that organizational objectives are being
achieved.
• Appreciate the importance of risk assessment and
contingency planning when coordinating events
• Appreciate the importance of proper time management
and task management to an event’s success
• Demonstrate leadership skills (event managers need to
consistently get the best out of their teams)
• Achieve maximum exposure for their event
• Demonstrate a new and open minded approach to
Event Management
Methodology
An interactive approach that utilises audio-visual aids,
lectures, class discussions, and group exercises. Current
issues,both local and international will be taken into
consideration during the period of slated for the programme.
Practical training session will be included so as students will learn the basics skills needed for them to know in regards to decorations.
Assessment
1) An examination will be given by the end of the programme so as to assess their performance. (40marks).
2) A project where the student is given specific
guidelines to follow and asked to plan an event.
The Concept of Event Management
*Definition of Event Management
*Brief History of how Event Management
became a profession
*The Role of the Event Manager and Event
Coordinator
The Event Planning Process
*Basic principles necessary to master Event
Management
*The knots and bolts involved in event planning
(Needs assessment and feasibility study)
*The key elements necessary to ensure that
your event is successful (Murphy’s Law)
*How to conduct an effective venue
inspection
*The use of SWOT analysis and Time Lines
to formulate an effective event plan.
* Categories of skills in event management discipline.
Basic Decorations skills
* Practical approach
*Color choice
*Assessment plan and negotiations
Event Team Dynamic
*Team skills, understanding the different tasks,
activities and functions of your team when planning an
event.
*Establishing the reporting process and chain
of command in decision making
*All elements involved in coordinating the event from start to completion
*The importance of adopting the right attitude,
one of problem solving and coming up with solutions, the ability to think on you feet.
*How to develop an Event Check list.
Contingency Planning
*The importance of health and safety
assessments
*Incorporation of Legal, Ethical and Risk
*Management factors when planning events
*The importance of evaluation and feedback
*Monitoring and managing performance quality
Event Management is a people oriented
field. As a direct result of this fact the
following areas willbe addressed.
*The relevant skills and characteristics
required for the field of Event Management
*The importance of effective communication
among stakeholders
*Leadership type skills necessary to motivate
and empower teams to function at their maximum
Expected Outcome
Participants in attendance will be able to:
• Develop an effective Event Plan to create and design
memorable events
• Utilize specific techniques and tools of the event
planning process to manage awnd monitor the success of
the event.
• Ensure that organizational objectives are being
achieved.
• Appreciate the importance of risk assessment and
contingency planning when coordinating events
• Appreciate the importance of proper time management
and task management to an event’s success
• Demonstrate leadership skills (event managers need to
consistently get the best out of their teams)
• Achieve maximum exposure for their event
• Demonstrate a new and open minded approach to
Event Management
Methodology
An interactive approach that utilises audio-visual aids,
lectures, class discussions, and group exercises. Current
issues,both local and international will be taken into
consideration during the period of slated for the programme.
Practical training session will be included so as students will learn the basics skills needed for them to know in regards to decorations.
Assessment
1) An examination will be given by the end of the programme so as to assess their performance. (40marks).
2) A project where the student is given specific
guidelines to follow and asked to plan an event.
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